SEO PPC Training Classes in New Delhi
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PPC Course

PPC Training Institute in Laxmi Nagar

SEO PPC Training Center is one of the best  Google AdWords training institute in Delhi  and provides you with the opportunity to tap full potential of Pay-Per-Click advertising campaigns. Our PPC or Google AdWords training course will help you gain in-depth knowledge and technicalities of online campaigns which helps in maximizing revenue. Our professional PPC or Google AdWords course covers paid search campaigns, copywriting, bidding techniques, analyzing competitors and making use of latest tools. The sole aim of our PPC training is to increase the visibility of your website online on search engine majors like Google, Yahoo!, Bing and others.
Our professional Pay-Per-Click training is provided not only in Laxmi Nagar, Preet Vihar & VIkas Marg, Delhi but also in Gurgaon and Noida. This course will help you to assess and fine tune techniques of PPC to maximize click through and also the conversion rates. Our in-depth training will help you to track results effectively and maximize ROI or Return on Investment through proper evaluation.


Undergoing training from our PPC/Google AdWords experts, you will be able to formulate your strategy which will turn your leads into conversions. You will also be able to review and evaluate apt key phrases to boost your campaign. Professional PPC training course will also make you understand the importance of landing pages in online campaigns. Expert trainers will also help you to get accustomed with the use of latest bid management tools and techniques of reporting to increase ROI.

Who Can Apply?

Professionals, students and marketing professionals who are looking to make it big in online selling field will get maximum benefit from our professional Pay-Per-Click/Google AdWords training. Our professional training course has been prepared keeping in mind the latest developments in online marketing campaigns and it highly recommended for IT professionals, web developers, web designer.

PPC Training Module

  • What is Pay Per Click Marketing (PPC)
  • Why We Do PPC?
  • Importance & Benefits of PPC
  • PPC Skill to earn millions
  • Other Pay-Per-Click Providers
  • List of Major Pay Per Click Search Engines
  • Google AdWords
  • Yahoo Search Marketing(Overture)
  • Set-up PPC Campaign
  • Google Adword Account Structure
  • PPC campaign Navigation

Create PPC Campaign

  • Set-up PPC Campaign
  • Google Adword Account Structure
  • PPC campaign Navigation
  • Use Multiple Account
  • Use My Client Center (MCC)
  • What is "Click-through-Rates" (CTRs)
  • What is Impression?
  • What is Conversion?
  • What is "Cost/Conversion"?
  • How to increase CTR & Conversion
  • What is Tracking Code?

Keyword Research for PPC

  • What is Keyword Research?
  • Difference between SEO & PPC keywords
  • Research PPC Keywords
  • Importance of target keywords
  • Select Targeted/related Keywords
  • Analyze Competitors keywords
  • Find Keywords popularity & Search Volume
  • Categorize Keywords in Adgroups
  • PPC Keywords tools and resources

Create Ads for PPC Campaigns

  • Create Effective Ads Adgroups
  • Unique Title
  • Measurement of Title, Description URL
  • Ad that produce better ROI
  • Example of Successfully Effective ads

Bids Management in PPC

  • What is bidding?
  • What is Quality Score?
  • How Quality Score Effect on Bids?
  • How to Increase Position on Search?
  • Bid for Ad position
  • Define Bid for Each Keywords and Bid Management
  • User Define bids and Google Automatic Bids
  • Importance of bidding techniques
  • competitor's Analysis for bidding

Landing Page for PPC

  • What is Landing Page?
  • Ads Versus Landing Page
  • Important of Landing Page
  • Optimize Your landing pages
  • How to Increase conversion rates
  • What is "Click-through-Rates" (CTRs)
  • Use 'Calls to Action'
  • Cost/Conversion

PPC Reporting

  • Campaign Performance Reports
  • Keywords Performance Reports
  • Adgroup Performance Reports
  • Ads Performance Reports

PPC Campaigns Tools

  • Google Adword Tool
  • Keywords Spy
  • Google Adword Editor

Course Format:

  • Regular (1-2 Hrs)
  • Weekend (3-5 Hrs)

Course Duration:

  • 20 - 25 hrs + 5-10hrs. Doubt Sessions

The entire PPC course is an outcome of sturdy analysis, research, study and over 5 years experience of practical pay per click service for the website around the world. PPC classes come with the most authentic & quality information, techniques, tips, tools and tactics to become the student PPC expert or professional. Join us for professional Google Adwords, Bing Ads Management, Facebook Ads, Twitter Ads and LinkedIn Ads Training. We have morning as well as evening batches, even in the weekdays as well as in weekends specially for working candidates.

For more information of new PPC batch or enrollment for PPC course, please Call: +91-9990999943 / +91-9990999944 Google+